Meet the Maker: Darrace Cabral & Bageshree Shroff – The Quirk Works

Quirky accessories and striking furniture design for the car lover, that’s The Quirk Works for you in a nutshell. We catch up with founders Darrace and Bageshree to learn more.

Quirky accessories and striking furniture design for the car lover, that’s The Quirk Works (TQW) for you in a nutshell. Located in Mumbai, the TQW have an office in office in Crawford market, and workshops in Mazagaon and Kandivali. TQW was co-founded by Darrace Cabral (37) and Bageshree Shroff (37); professionals with over 30 years of cumulative experience between them in different fields.

Darrace Cabral is a banker by profession. He has deep and abiding passions for all things cars. Darrace worked in banking for 15 years. Then he quit to co-found The Quirk Works. He is also a Partner of a content agency – Ink Pundit.

 

Bageshree Shroff is an experienced interior designer. In addition to running her own interior design firm – Bageshree Shroff Interiors, she has worked with some of the most prominent interior designers in India. Bagashree has an inherent understanding of interior design, product design, and lifestyle trends. You are cordially invited to get to know TQW better.

Why did you choose to do what you do?

Our love for cars was the main inspiration behind our first collection. Also, our love for upcycling & repurposing brought us here. We want to create products that are trendy, yet timeless.

 

We also understand that passion can be indulged in a million ways. It can become a part of your home or office. It can define the theme of a restaurant. And more. This collection indulges the love of cars and car lovers. Our subsequent collections will similarly follow a theme and allow an indulgence and passion to become a part of everyday life.

 

We are fascinated by names. What’s the story behind your brand name?

We spent many months trying to think of a fitting name for our business. We wanted something that said our products are one of a kind. That said our designs are unique. That we are something you haven’t seen before – trendy and cutting edge…at the same time.

Which are your best selling products?

All our pieces are special. A lot of time and effort that has gone into making each piece. Each of them tells a special story. We are a young brand. We are extremely encouraged by the interest shown in our oeuvre.

 

Our best sellers are —

  • The Wheel Rim Table made from the alloy rim of the car.
  • The Steering Wheel Table made from the steering wheel of the car
  • The Radiator Mirror made from the radiator of the car
  • The Camshaft Table, Made using the Camshaft and the clutch cover.

 

What kind of people do you create your products for?

The Quirk Works was born out of a serious love of cars and a passion for creating eco-friendly, themed, and personalised decor for cafes, homes, restaurants, and offices. The idea was to repurpose the unlikeliest of materials into works of affordable art that appeals to woke folks with fine taste and higher sensibilities.

Wheel Rim Table

Wheel Rim Table

What are the challenges you face in connection with achieving your goals?

We have faced and overcome many hurdles. We continue to grapple and best more. Our biggest challenge, so far, has been to find the right craftspeople. After trying out many, we now have a team that understands and can work with different materials.

 

Where do you see your brand three years from now?

We see TQW expanding with many more themed collections  – motorcycle parts, musical instruments, more. We also hope to be manufacturing some products in bulk for corporate gifting.

 

What would you be doing if you weren’t doing this?

Darrace would probably be working in a bank or a corporate while Bageshree would be continuing her work as an interior designer.

Visit the Quirk Works Shop on Engrave

Avinash Subramaniam

Avinash has been an advertising writer, fiction writer, poetry writer, freelance writer and serial wronger. Other roles he has been in include those of an editor, brand builder, and teacher. His interests include advertising, scrabble, body building, chess, cinema, making money, reading, internet culture, cricket, photography. To hear him air his thoughts, follow him on Twitter @armchairexpert.

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