Meet the Maker: Mr Naveen Agrawal – Roucy

Roucy is a unique mix of designer accessories that blends fashion, convenience, and chic in one appealing package.

Roucy is a unique mix of designer accessories that blends fashion, convenience, and chic in one appealing package. Roucy is based out of New Delhi. We chatted with Maitreyee Kaushik of Roucy to get to know her brand and vision better. You are cordially invited to discover what we discovered. Welcome.

What were you doing before you started doing this?

Roucy is a part of a renowned brand Robobull. Robobull deals in gadget accessories and premium products. Roucy, which is designer and fashion oriented, was part of Robobull.

Why did you choose to do what you do?

Watching the market grow in fashion and technology is something we have always aspired to be a part of. Providing high-tech innovative gadgets by robobull, we decided to diversify into Roucy and deliver the best fashion accessories as well.

Which are your best selling products?

Our best selling designs and quirky typographic prints are very popular when it comes to all categories of bags.

 

What kind of people do you create your products for?

Our Products are mainly focussed on the urban woman across age-groups. We also have laptop sleeves for everyone. Overall, our collections contain attractions for men and women with discerning tastes.

Where do you see your brand three years from now?

We envision ourselves selling the best of bag, like we are doing now, but even better and to a larger audience.

 

What would you be doing if you weren’t doing this?

I cannot imagine myself doing anything else.

Visit the Roucy Shop on Engrave

Avinash Subramaniam

Avinash has been an advertising writer, fiction writer, poetry writer, freelance writer and serial wronger. Other roles he has been in include those of an editor, brand builder, and teacher. His interests include advertising, scrabble, body building, chess, cinema, making money, reading, internet culture, cricket, photography. To hear him air his thoughts, follow him on Twitter @armchairexpert.

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